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content writing

avoid biggest small business web content mistake

Alice Brzovic

Avoid Biggest Website Content Mistake

Planning is key to avoiding website content mistakes. The biggest website content mistake small business owners make is they don’t think about

Filed Under: content writing

Alice Brzovic

Better Small Business Content in 12 Steps

"What do you look for in a small business website?" a friend asked. I told him I look at the content first. Your web content will help me decide if

Filed Under: content writing

Alice Brzovic

Signs Your Web Content Needs Some Tender Loving Care

Your website is the center of your online universe. So, you owe it to your small business to make sure your web content is in good working

Filed Under: content writing

focus your content marketing on benefits

Alice Brzovic

4 Reasons Why You Should Focus Your Content Writing on Benefits

Do you buy products and services for their features or their benefits? Features describe what a product or service can do. They’re the fine print

Filed Under: content marketing, content writing

when should you hire a professional writer

Alice Brzovic

5 More Sources for Blog Topic Ideas When You Don’t Know What to Write About

Have you looked at your editorial calendar lately? “What’s that?” you say. An editorial calendar is an integral part of your content marketing

Filed Under: blog writing, content marketing, content writing, writing tips

chartofweek-03-31-15-lp

Alice Brzovic

What Small Businesses Can Learn about Content Marketing from Nonprofits

Nonprofit organizations receive more social interactions per post than any other industry—by a very wide margin. According to a Marketing Sherpa

Filed Under: blog writing, content marketing, content writing Tagged With: nonprofit organization, social interaction, social share

writing services for innbound marketing and training

Alice Brzovic

Stretch Your Blog Writing Ability with a Prompt

“Someone called my name.” A dozen people heard the same prompt and started writing. We all wrote diligently for 40 minutes without editing.

Filed Under: blog writing, content marketing, content writing, writing tips Tagged With: writer's group, writing prompt

optimize prefab content for search engine find-ability

Alice Brzovic

Have You Optimized Your Prefab Blog Content for Find-ability?

A tax consultant called me to talk about her content marketing plan. She complained she wasn’t generating any quality leads by using a

Filed Under: blog writing, content marketing, content writing, website services

create awesome content grow small business

Alice Brzovic

5 Sources for Blog Topic Ideas When You Don’t Know What to Write About

Have you ever been stumped for blog topic ideas? That issue came up last week at a small business webinar on blogging and content planning. Many

Filed Under: blog writing, content writing, topic ideas, writing tips

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