Mayhem can happen if you don’t ask enough questions at the beginning of a content writing project. A good content brief should include the questions … [Read More...] about 15 Questions to Ask before You Start a Content Writing Project
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5 Ways to Publish High-Quality Content Consistently
Content writers and marketers often talk about wanting to publish high-quality content. We also talk about the importance of being consistent. Here … [Read More...] about 5 Ways to Publish High-Quality Content Consistently
5 Essential Elements of an Email Newsletter
For me email newsletters are more effective than social media posts. Social media algorithms may not show the content in your feed. So, you may … [Read More...] about 5 Essential Elements of an Email Newsletter
What I Learned by Writing from a Dog’s Point of View
Have you ever written anything from a fictional character's point of view? A client was looking for ways to save his chiropractic practice during … [Read More...] about What I Learned by Writing from a Dog’s Point of View
How to Set the Stage for Writing When Writing Isn’t Your Thing
Have you ever been stuck staring at your computer screen? It’s maddening to know you have to write something and, yet, don’t know what to say or … [Read More...] about How to Set the Stage for Writing When Writing Isn’t Your Thing
Why Content Marketing Isn’t Fluff
During a meeting a participant dismissed content marketing as fluff. Shame on me for failing to show the value of content marketing! I hope I can … [Read More...] about Why Content Marketing Isn’t Fluff
