What does Write for Small Business do?
Our mission is to create custom content that educates and motivates your target audience to start a relationship with you.
How do you help small businesses?
We offer high-quality, well-crafted content writing for email marketing and and SEO blog copywriting. Our writing services will help you:
- Increase traffic to your website
- Increase appointments and conversions
- Stay top of mind
- Serve more clients
- Make more money
- Have more free time
What is SEO blog copywriting?
SEO blog copywriting is about creating custom and optimized blog articles for your small business or nonprofit. These articles help drive qualified traffic to your website. The more traffic you get, the more opportunities you have to convert website visitors to customers for life.
What do you mean by content editing?
When we perform content or substantive editing, we do more than correct your written content for spelling, grammar, and punctuation. We go deeper to improve word usage, transitions, consistency, and clarity. We may also suggest adding, deleting, or moving words, sentences, paragraphs, or sections to improve the structure and flow of your content. When we’re finished, you can be confident that the content you post on your website and other distribution channels is publication ready.
How is content editing different from website content review and editing?
With content editing we focus on a specific web page or blog article (or sets of web pages and blog articles).
With our website content review and editing service, we nitpick the total user experience when someone lands on your website. Not only do we look at the content on all your web pages (excluding blog articles), we look at how they are optimized and the navigation used to get to those pages.
With either editing service, we want your message to be consistent and clear so your audience understands and trusts you.
Do I have to reduce my ad spend when I use your SEO blog copywriting service?
Only if you want to. Your digital marketing will definitely get a boost from the additional fresh custom content being posted to your website.
I already subscribe to a service that I use for newsletters and blog articles. How is your SEO blog copywriting service different?
Write for Small Business wants you to stand out from the crowd. That’s why all the blog content we write is unique and optimized for your small business.
Why is it important to have custom SEO-rich blog articles on my small business website?
Repeat: Write for Small Business wants your business to stand out from the competition. Unique, original content is a long game. It’s the engine that consistently drives traffic to your business so you can build long-lasting relationships.
I tried writing blog articles before. But it didn’t work.
A content marketing campaign based on custom SEO-rich blog articles may not be the best marketing solution for your company. However, before you dismiss SEO blog copywriting as a marketing tactic, ask yourself a few questions:
- What made you decide to start blogging?
- What were your expectations?
- How did you measure success?
- How long did you commit to your campaign?
- Did the person responsible for managing the campaign have time to write?
- Was the person responsible for managing the campaign knowledgeable about content marketing?
- Was the person responsible for managing the campaign a professional writer?
- Did the person responsible for managing the campaign care about outcomes?
- In other words, what were all the factors that contributed to your decision to stop blogging?
How do you work with your clients?
All our projects begin with a conversation to identify your needs. The client brief describes organizational goals, deliverables, and due dates. We get to work once we have a fee agreement in place, communicating with you along the way so you know what to expect and where we are in the process. Once you accept our copy, we make sure we’re available to answer any questions you may have.
Can I review the articles and email messages you write and edit?
Yes. We want you to be happy with your content. So, we offer 1 to 2 rounds of revisions with all our copywriting and editing services.
What’s the turnaround time?
We work with you to set up a schedule for receiving, reviewing, and updating deliverables. We also work hard to turnaround your content ASAP. Actual turnaround times, however, depend on a number of factors, including:
- Project size and number of services required
- Degree of background research required
- Quantity and quality of background information supplied
- Number and length of meetings required
How do you deliver SEO-rich blog articles and other deliverables?
You receive your content as a copydeck in a Microsoft Word file or Google Doc.
What is a copydeck?
A copydeck is a Microsoft Word file or Google Doc that includes the body of your text with section headings and H1 Title. Depending on the service you buy, your copydeck may also include SEO meta information for content and images, and suggested article slug or URL, promotional email message, and social media snippets.
What can I do with my Word file or Google Doc?
You can review the content and send it back to us for correction, or you can accept the content as is and forward it to your webmaster for posting.
Who owns the copyright?
Once you pay in full for the content, we transfer the copyright to you. You may then distribute and repurpose is as you wish.
How do you know which topics to write about?
So there are no surprises, we conduct research and brainstorm with you about topic ideas. We then schedule blog topics so you know what we’re writing about and when to expect revisions and final copy.
Can you help me come up with topic ideas? I can do the writing myself, but I want to know what to write about.
Write for Small Business can help you get organized with a content marketing plan. (Note: A plan is not a strategy. A plan includes the steps to fulfill the strategy.) The plan includes suggested blog article topics and schedules and long-tail keywords—everything you need to stay focused and blogging for a full 12 months.
I want to write the articles myself, but don’t know what to say. Can you help me?
Yes. Write for Small Business has an hourly 1-on-1 coaching service to help you work through your content writing issues.
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